Service Overview:
Our Google Shopping management service is built for businesses with large, complex product catalogues operating in increasingly competitive auctions. Rather than treating Shopping as a black box, we design structures that give you control over where spend flows — prioritising high-value products, profitable categories, and sustainable revenue growth.
Through proactive optimisation and ongoing refinement, we ensure Shopping supports your wider performance goals, protecting efficiency and margin as costs rise.
Our approach:
We combine deep feed expertise with strategic campaign design to improve efficiency, scalability, and commercial performance across your catalogue.
Discovery & Strategy:
- Deep-dive into your product catalogue, margins, and commercial priorities
- Review of current Shopping / PMax structure and performance
- Identification of high-value categories, products, and demand segments
- Strategy for balancing scale, efficiency, and margin protection
Execution & Optimisation
- Shopping and PMax campaign structuring for control and scalability
- Budget prioritisation toward high-value and profitable products
- Ongoing optimisation to suppress wasted spend and scale winning segments
- Proactive testing of new product groupings and growth opportunities
Ready to grow with us?
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